Changes observed in the automobile market in Azerbaijan directly affect both buyer behavior and pricing policy. While the increase in the number of new brands and different manufacturers in the market has intensified competition, interest in certain car models remains high. Especially, buyers' greater emphasis on reliability, longevity, and after-sales opportunities is considered one of the main factors shaping the price dynamics in the market. For this reason, although the pace of price increase has slowed down, the overall price rise process continues.
Regarding the issue, automobile expert Razil Naghiyev told Demokrat.az that despite the slowdown in the pace of price increases in the automobile market in Azerbaijan, the continued increase is mainly related to structural changes in the market:
"Recently, the mass import of Chinese-made cars into the country has significantly increased the supply in the market, which has affected the slowdown in the overall price increase pace. In other words, since the number of cars in the market has increased, the rapid price rises compared to previous periods have stopped. However, after some time, some buyers believe that their expectations regarding the quality, long-term use, and preservation of the second-hand value of Chinese cars have not been fully met, which causes a relative decrease in interest in the market. For this reason, buyers tend to prefer traditional brands that have proved to be more reliable."
The expert said that as a result, demand for models that have been established in the market for many years remains high:
"As demand increases, the prices of those cars recover and continue to remain at a high level. This process is also evident in the second-hand car market. One of the main reasons for the high demand for second-hand cars is that buyers give preference to cars they consider more reliable and liquid," he stated.
The expert added that high demand for models that have proven themselves over the years restores their prices. Particularly, preference for cars with high liquidity in the second-hand market, meaning those that sell quickly and do not lose value, sustains the overall price increase process.
In other words, even though there are cheap and numerous new cars on the market, people still trust old and tested brands more, which keeps the prices of those cars high.